Gaya APA
Keller, Kevin Lane. (2003).
Strategic Brand Management; Building, Measuring, and Managing Brand Equity (Ed. II).
USA:
Prentice Hall.
Gaya Chicago
Keller, Kevin Lane.
Strategic Brand Management; Building, Measuring, and Managing Brand Equity.
Ed. II
USA:
Prentice Hall,
2003.
Text.
Gaya MLA
Keller, Kevin Lane.
Strategic Brand Management; Building, Measuring, and Managing Brand Equity.
Ed. II
USA:
Prentice Hall,
2003.
Text.
Gaya Turabian
Keller, Kevin Lane.
Strategic Brand Management; Building, Measuring, and Managing Brand Equity.
Ed. II
USA:
Prentice Hall,
2003.
Print.